Business in fast growing markets like India has become a priority for multinational firms, as the developing world is expected to produce nearly one billion households with earning more than $ 20,000 in next 15 years.
According to global management consultancy McKinsey & Co, "creating a powerful emerging-market strategy" has moved to the top of the growth agendas of many multinational companies.
According to global management consultancy McKinsey & Co, "creating a powerful emerging-market strategy" has moved to the top of the growth agendas of many multinational companies.